Privacy policy

Data protection declaration

We take the protection of your personal data very seriously and comply strictly with the rules of applicable data protection laws. Under no circumstances do we sell the collected data or pass it on to third parties without authorization. The following statement provides an overview of how we ensure this protection and what kind of data is collected and for what purpose. Our goal is to minimize all data and check it for appropriateness. Data that does not serve a clear purpose will be deleted by us. All activities are documented by Werner Kern Tanzschuhe. Werner Kern Tanzschuhe GmbH is responsible for the processing of personal data through and via this homepage (see imprint).

Personal data

Personal data such as names, company, postal and e-mail addresses, telephone numbers, etc. are transmitted to us by means of the contact form. This data will only be used for the purpose of processing your request. We do not store data that we receive via the contact form. If you register with us as a customer, we also store the user name you have chosen in addition to the personal data you have provided. This is very convenient, as it means you do not have to enter your data each time. You can also enter and adjust these settings yourself using our portal.

We also store order data. However, this data is not used for marketing activities. This data can be viewed at any time. We document all activities involving your data. For example, data is also deleted from time to time, at the latest when the statutory retention periods for tax purposes have expired. This is documented by us with precise time information. You may therefore ask at any time whether we are still in possession of your data or when this data was deleted if we no longer have any data from you.

Server log files

We automatically collect and store the information that your browser sends to us in log files on our servers. These are:

  • Browser type/version
  • Operating system used
  • Referrer URL (the previously visited page)
  • Host name of the accessing computer (IP address)
  • Time of the server request.

This data is not merged with other data sources, and the data is deleted after a statistical analysis.


We use so-called cookies on our website. These are small files that are automatically created by your browser and stored on your terminal device when you visit our site. The use of so-called technically necessary cookies helps us to make our website more appealing to you. For example, we use so-called session cookies to recognize that you have already visited individual pages of our website. These are automatically deleted after you leave our site.
We also make use of temporary cookies to optimize user-friendliness. These cookies are stored on your terminal device for a certain fixed period of time. If you visit our site again to use our services, it is automatically recognized that you have already been to our site and which entries and settings you have made so that you do not have to enter them again. You can set your browser so that no cookies are stored on your computer or a message always appears before a new cookie is stored. The complete deactivation of cookies may mean that you cannot use all the functions of our website.

This website also makes use of technologies from etracker GmbH ( to collect and store data for marketing and optimization purposes. This data can be used to create user profiles under a pseudonym. Cookies are used for this purpose. Cookies are small text files that are stored locally in the cache of the visitor's Internet browser. The cookies enable the recognition of the Internet browser. Data collected using etracker technologies will not be used to personally identify the visitor to this website without the separately granted consent of the person concerned and will not be merged with personal data about the bearer of the pseudonym. The user is referred to this data protection declaration and the technologies of etracker-GmbH when accessing the website. The user will only be identified and data will only be merged if the visitor has actively given his consent via the so-called "cookie box". The visitor can revoke his consent at any time. The revocation of consent shall not affect the legality of the processing carried out on the basis of the consent until revocation. Data collection and storage can be revoked at any time with effect for the future.

Legal basis

Personal data is processed in accordance with the following legal basis:
You have given your consent to the processing of personal data concerning you for one or more specific purposes, Art. 6 para. 1 lit. a) GDPR;
Processing is necessary for the performance of a contract, with you or for the implementation of pre-contractual measures taken at your request, Art. 6 para. 1 lit. b) GDPR;
Processing is necessary to ensure compliance with a legal obligation to which we are subject, Art. 6 para. 1 lit. c) GDPR;
Processing is necessary for the purposes of our legitimate interests or those of a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require the protection of personal data, in particular where the data subject is a child, Art. 6 para. 1 lit.f)


As a data owner, you have numerous rights that you can exercise.

  • Right to information
    We document our activities regarding your data. We will be pleased to inform you where your data is stored in our company or whether this data has already been deleted.
  • Right to information
    You have the right to obtain information at any time about your personal data stored, its origin and recipients, and the purpose for which it is stored. We will gladly provide you with information about the stored data within the legal rights to information.
  • Passing on of data
    If you do not want to enter data several times and repeatedly, we will pass on the data internally at your request. This applies if our website should change. This applies if you have inquiries that concern dealers. Otherwise, the data will be deleted immediately.
  • Deletion
    All of your personal data can be deleted by us, if you wish so. You will receive a list of the data we have stored. You decide which data to delete or keep.
  • Correction
    Data can be corrected by you. You do not need to provide any checks or reasons for this correction.
  • Objection
    You can object to the processing of your data.
  • Restriction of processing
    You can claim the restriction of the processing of your data.
  • Data transferability
    You have the right to receive your data processed by us in a common, structured and machine-readable format, as well as the right to transfer this data to a third party or have it transferred directly by us.
  • Complaint to a supervisory authority
    You have the right to lodge a complaint with the competent data protection supervisory authority at any time.
    The provision of your personal data is partly necessary for the optimal presentation and retrieval of our homepage. Without providing your data, it may not be possible to access our website or the functionality of our website may be limited.

Further information

Your trust is important to us. Therefore, we would like to answer your questions regarding the processing of your personal data at any time. If you have any questions that this data protection declaration could not answer or if you would like more detailed information on a particular point, please contact us by e-mail at our address - you will find it in the imprint.